Behind the scenes - Modern Heirloom
With our upcoming launch of Modern Heirloom, we wanted to show you some of the behind the scenes of the day and a little sneak peak as to what is to come on March 3rd, 2022. Modern Heirloom is an ode to friendships and the people who lift us with love, the capsule collection combines ancient symbolism, artful craftmanship and timeless quality to reimagine the heirloom for a new generation of jewellery appreciators.
Imbued with meaning and mindfulness, these uniquely designed emblems of love and friendship include crossed arrows, where the intersection of the arrows represents the crossing of paths or the chance meeting of your friendship or love; as well as artful hearts and white topaz stones to bring clarity to the wearer and relationship.
The collection was carefully curated to exude a sense of history, while putting a contemporary twist on the idea of heirlooms and the value we impart on our jewellery.
Our shoot took place on a sunny day at Labassa Mansion where we welcomed our gorgeous model Whynter Van Ravenstein, Carmen Rose (photographer), Dan (photographer's assistant), Ellena Louise (videographer), Phoebe Kelly (stylist) and Stella Tu (Make up artist). So much planning and preparation went into the day, and I could not be more proud of the team and the beautiful imagery we have created together.
"I have always designed my pieces to have an emotional connection with the wearer, but this collection is also about honouring our client’s connections with their loved ones. This collection will always hold a special place in my heart and I can't wait to hear what you think." Kiralee McNamara.